Wearing Red


“You are the salt of the earth. But if the salt loses its saltiness, how can it be made salty again? It is no longer good for anything, except to be thrown out and trampled underfoot. You are the light of the world. A town built on a hill cannot be hidden. Neither do people light a lamp and put it under a bowl. Instead they put it on its stand, and it gives light to everyone in the house. In the same way, let your light shine before others, that they may see your good deeds and glorify your Father in heaven. Matthew 5:13-16


Pro tip: don't wear red to Target, especially if you also are rocking khakis. This unfortunate color combo will guarantee you engage in some interesting and slightly awkward conversations with confused customers. I've made this fashion faux pas on more than one occasion. 

Sometimes I play along with the joke by answering questions and helping people locate their missing item or pointing them in the direction of the bathroom.  I haven't convinced anyone to sign up for a Red card yet, but I'm hoping all the goodwill I've exhibited will allow me to finally take home the "Unemployee of the Month" award.  

The red shirts Target employees wear are iconic. They have one of the most infamous uniforms for any superstore. Their outfits allow them to stick out amongst the crowd. The familiar look brings a sense of comfort to those wandering the aisles lost. 

Distinctness. No, it's not a Target exclusive product. As believers in Christ, we're called to stand out - to live differently. When we look like everyone else, our message of Christ's love gets lost amongst the crowd. We forfeit and squander our influence. 

We live as salt and light so people can see what God is like and how He wants to relate to them. 

The Church is God's example to the rest of the world. In a world that divides, we must fight for unity and reconciliation. In the middle of an angry culture, we need to exhibit love, patience, and forgiveness.

Instead of seeking ways to be blessed, we set our sights on being a blessing to others. Rather than seek the spotlight, we look for ways behind the scenes to humbly serve. The purpose and meaning our heart craves find its satisfaction and security as it lives for something bigger than itself.  

By living distinct lives, we discover the full life we were looking for all along.


  • What would it look like for you to live a distinct life in the places where you are planted and have influence?


God, I want to stand out, not to make much of myself, but to make much of You. May the way I spend my days bring You glory. I will sprinkle Your light and love on everything I touch today. In Your name, Jesus. Amen.

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